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This contract sets forth the terms and conditions between lifetips.com and you, the Advertiser.

Please review all of these terms and conditions

Section 1: Exclusive Sponsors

As an advertiser for your selected site or sites, you will become one of six exclusive sponsors. Lifetips.com offers advertisers the following terms and guarantees:

Sponsorship Terms

  • Your 88 x 31 banner will be presented to all visitors of your site area for the terms outlined in your contract.
  • You will share equal rotation of a large 468 x 60 on your site with 5 other sponsors until performance goals are delivered by lifetips.com.
  • You will have promotional opportunity on your sites opt-in e-mails according to the terms below.
Performance Guarantees

Lifetips.com agrees to deliver the following to Advertiser: One full year of sponsorship on your selected site or sites; Or, performance deliver of the following results:

  • 200,000 Page views of your 88 x 31 banner ad on your selected site.
  • 50,000 Page views of your 486 x 60 banner ad on your on your selected site (s)
  • 20,000 promotions on the weekly opt-in newsletter for your site (s)
Section 2 Renew Contract Terms

All advertisers will have first right of refusal to renew contracts at the current fair market value established by lifetips.com. Advertisers will receive written notification of new terms near the end of your contract, and you will have 7 working days to reply to the proposal. We will also notify you verbally of your contract renewal option. If you do not renew your contract within this term, lifetips.com will have the right to resell your sponsorship to another advertisers.

Section 3 Ad Measurement and Management

Tracking of all advertisements and impressions will be measured by lifetips.com.

lifetips.com will provide to advertiser a backend interface for account management purposes. The following services and features will be provided in this interface.

Weekly Traffic Updates
Lifetips.com internal robust database will keep track of all banner and promotional traffic for Advertisers. Lifetips.com will report all traffic to advertisers in a fair and ethical way, and adhere to all third party traffic audits necessary for fair business practice as set forth by Professional Internet Associations and appropriate government organizations.

Changes in Banner Promotions

Advertiser will be able to change and alter banner promotions on the fly in our database.

Section 4 Guarantee Terms

lifetips.com will offer an unconditional guarantee on services listed above, and continue the Advertiser campaign for one year or until agreed upon delivery has been reached. Lifetips.com will monitor all activity of the advertiser’s campaigns. And, lifetips.com will report deliverables to Advertiser on a timely basis.

Section 5 Creative and Promotional Content Specs for Advertiser

The following specs, creative and content will be delivered to lifetips.com. All content and creative will be approved by lifetips.com

Banner Ad Specs
468x60 Max 15k Animation 4 loops
Maximum of 4 Ads stored on the lifetips.com server

Copy for Opt-In Guru Newsletter

Advertiser will provide promotional copy for weekly opt-in newsletter. Lifetips.com will be responsible for running promotions to users on a weekly basis. However, lifetips.com will have sole authority to modify or edit promotions. All promotional copy will be written in a professional and reasonable manner.

Section 6: Obligations, Representations and Warranties of Parties; Indemnification.

A. Advertiser acknowledges that the obligation of lifetips.com is to display an Advertising Banner and Advertiser Web Content delivered by Advertiser to lifetips.com, which conforms to the specifications set forth herein and elsewhere in this agreement. Advertiser is solely responsible for any and all liability, loss, cost, claim or expense arising out of or relating to the Banner and/or the Advertiser Web Content (defined below). In this regard, Advertiser warrants and represents that (i) Advertiser owns and/or has the right and authority to permit the use, reproduction, distribution and transmission of the Advertising Banner and/or Advertiser Web Content; (ii) the Advertising Banner and/or Advertiser Web Content and/or services linked to the Advertiser Web content are factually accurate and do not contain any fraudulent or deceptive materials, or material which misrepresents, ridicules or attacks an individual or group on the basis of age, color, nationality, race, religion, sex, sexual orientation or handicap; (iii) The Banner and/or the Advertiser Web Content does not promote and (iv) the use, reproduction, distribution, or transmission of the Banner will not, and the Advertising Web Content does not, violate any foreign or domestic, federal, state or local law regulation, or any rights of any third party, including, but not limited to, any copyright, patent, trademark, trade secret, music, image, or other proprietary or property right, or constitute false advertising, unfair competition, defamation, invasion of privacy or rights to celebrity, or any other right of any person or entity.

B. Advertiser agrees to indemnify lifetips.com and its affiliates and to hold lifetips.com and its affiliates harmless from and against any and all liability, loss, damage, claim and, expense, including reasonable legal fees and expenses that may be incurred by lifetips.com and its affiliates, arising out of or related to Advertiser’s breach of, or the untruth of, any of the foregoing representations and warranties or any obligation hereunder or Advertisers part to be formed.

Section 7: Payment

A. All advertising costs will be paid to lifetips.com upon acceptance of this agreement, payment in full will be due up front from Advertiser before said campaign begins. No campaign will begin unless payment has been paid in full. Advertiser understands that once the Banner is made available, it will not be changed or modified in any way and there shall be no refunds or proration of rates even if Advertiser elects to discontinue display of the Banner and/or Advertiser Web Content prior to expiration of the advertising term, except as expressly provided below. Advertising rates are subject to change by lifetips.com based on delivery guarantees, traffic estimates, and general demand.

Section 8: Limitation of Liability

Under no circumstances shall lifetips.com be liable for indirect, incidental, consequential, special or exemplary damages (even if such damages are foreseeable, and whether or not Lifetips.com has been advised of the possibility of such damages) arising from any aspect of the advertising relationship provided herein. lifetips.com shall in no event be liable for more than the total amount paid to lifetips.com by Advertiser under this agreement. lifetips.com makes no representation, and hereby expressly disclaims all warranties, express or implied, regarding lifetips.com services or any portion thereof, including any implied warranty of merchant ability or fitness for a particular purpose and implied warranties arising from course of dealing or course of performance. Without limiting the generality of the foregoing, lifetips.com specifically disclaims any warranty regarding (I) The number of persons who will access the banner and (II) Any benefit Advertiser might obtain from including the Banner and/or the Advertiser Web Content on lifetips.com

Section 9: Rejection of Creative; Cancellation

A. lifetips.com reserves the right to reject any advertising which is not, in its sole discretion, consistent with lifetips.com standards and or generally accepted advertising practices and standards. In addition, lifetips.com shall have the right, at any time, to remove any of Advertiser’s advertising if lifetips.com determines that the Banner and/or the Advertiser Web Content or any portion thereof (i) violates lifetips.com advertising policy, or (II) is otherwise objectionable to lifetips.com, in which lifetips.com shall refund to Advertiser a pro rata portion of the fee which Advertiser has paid to lifetips.com for display of the Banner and/or the Advertiser Web Content

* If, for any reason, lifetips.com must cancel this agreement within the dates of the campaign (as set forth in the insertion order) then lifetips.com will deliver to the Advertiser a written notice of cancellation. In the event of such a cancellation, Advertiser will only be responsible for payment up until the cancellation date and/or the % of guarantee fulfilled in the contract. Should the level of delivery at the date of cancellation be lower than as set forth in the insertion order, Advertiser will be responsible for payment based on the planned delivery set forth in the insertion order.

Section 10: Miscellaneous

Lifetips.com reserves the right to change the banner ad size to accommodate a new design or layout for the site.

Lifetips.com reserves the right to modify the terms of this contract to reflect any material changes in the advertising industry standards or fair market pricing changes that may take place in the course of the next year or delivery of the current terms established in this contract. Such modified terms will be provided to you in writing, and executed with agreement by both parties.

Lifetips.com will not administer any special coupon or discount programs for advertisers.

Lifetips.com will not be responsible for success of creative banners or promotion to users, nor click through of banners.

A. lifetips.com and Advertiser are independent contractors, and neither lifetips.com nor Advertiser is an agent, representative or partner of the other. lifetips.com may terminate this agreement at any time in the event of material breach of this agreement by Advertiser.

B. This agreement sets forth the entire agreement between Advertiser and lifetips.com, and supersedes any and all prior agreements (whether written or oral) of lifetips.com and Advertiser with respect to the subject matter set forth herein.

C. This Agreement may only be modified, or any rights under it waived, by a written document executed by both parties.

D. This agreement shall be interpreted, construed and enforced in all respects in accordance wit the internal laws of the State of Massachusetts, without regard to its principles of conflicts of law.

E. Advertiser may not assign this agreement, in whole or in part, to anyone or any company without the written consent of lifetips.com.

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